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Jonah Berger books

Jonah Berger
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4.8 of 5 Votes: 4
Books: 2 | Review: 0 | Avg rating: 4.2
gender
female
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genres
Nonfiction , Young Adult Fiction

Read Books by Jonah Berger

Book

Contagious: Why Things Catch On

He had earned an MBA in hotel management, helped Starwood Hotels launch its W brand, and managed billions of dollars in revenue as Starwood’s corporate director of food and beverage. But he was done with “big.” He yearned for a smaller, more restaurant-focused environment. So he moved to Philly t...

Contagious: Why Things Catch On by Jonah Berger
Book

Invisible Influence

Monkey See, Monkey Do What could be easier than matching the length of two lines? Imagine you were asked to participate in a basic vision test. In front of you is a pair of cards. On the left card is a line. And on the right card are three comparison lines, A, B, and C. Your job is simple. Just p...

Invisible Influence by Jonah Berger

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