15 Congratulations, Here’s Your $15,000 Whenever I stepped out on to the concert stage, I liked to think my sole purpose was to entertain people. I was serious about my show. I wanted to be the best entertainer I could. TV Guide, for one, perceived my role in the business differently. They said that in my public appearances I served in effect as a shill, not just for The Partridge Family TV show, but also for a seemingly endless supply of products bearing its name or mine. I hate to admit that was true – certainly it had never been my intention to become anything like that – but in a way that is how it was. The industry found me highly marketable and exploited my appeal to the maximum. My face was used to sell pictures, posters, magazines and even special stamps for fan mail. It appeared on cereal boxes – General Foods paid a great deal to Screen Gems for that right. I had no say in how my name, voice or likeness was used, or what products I appeared to be endorsing. That was all handled by Screen Gems.
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