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Read Grown Up Digital: How The Net Generation Is Changing Your World (2008)

Grown Up Digital: How the Net Generation Is Changing Your World (2008)

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Rating
3.74 of 5 Votes: 2
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ISBN
0071508635 (ISBN13: 9780071508636)
Language
English
Publisher
McGraw-Hill

Grown Up Digital: How The Net Generation Is Changing Your World (2008) - Plot & Excerpts

I found this book to be very accurate and fair about the Net Generation. As a part of the Net Generation, I have to say that I agree with a lot of what Tapscott says. He does a good job of pointing out 8 characteristics of my generation and explaining why some of these characteristics are misunderstood by older generations. He shows how these characteristics affect us in school, work, socially, and as consumers. If anyone from an older generation is working with or trying to target the Net Gen this is a good book to give you an idea of what to expect and where to start. Grown Up Digital: How the Net Generation is Changing Your World by Don Tapscott is based on the findings of a $4 million private research study of 8,000 young people in 12 countries. Tapscott characterizes tech savvy youth born between 1978 and 1994 by the strengths inherent in their collaborative, connected, passionate approach to life. Cautioning baby boomers and gen-Xers to think twice before condemning behavior that appears distracted or immature, he explains the work habits of the net generation can be highly productive, their civic engagement and volunteerism is exemplary, and by every traditional measure, they are as intelligent, if not more so, than their elders.

What do You think about Grown Up Digital: How The Net Generation Is Changing Your World (2008)?

Nice book that describes how older generations differ from the current one. :-)
—acornbacorn

Just read a glowing review in the Economist and ordered it from Amazon.com.
—Lizz

Very interesting topic, nice description, wonderful research. Great job!
—mini

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