Probably one that I'll read again and possibly upgrade to a 4 star. A lot of good information in this book but was lacking some specific actions steps. I read one of Gaughran's blog's post one of my writing friends sent to me and it had the action steps that seemed to be missing in this book. It did cover a lot of important yet technically dry and challenging info on how Amazon's algorithms work. I can just barely spell algorithms much less understand how they work, thus the likelihood I'll be reading this again before too long. A good overview of strategies to enhance visibility and promote book sales. Some interesting information about how the publishing industry works. In particular, how Amazon functions when it comes to categorizing and otherwise helping readers find books. Much of this information can be found elsewhere, for free, but it is helpful to have an overall framework for thinking about marketing and sales--the part of being an author that many of us like the least.
Absolutely full of incredible marketing advice for indie authors. Cannot recommend highly enough.
—Rayray0310
Really interesting, especially for the insights into Amazon's algorithms.
—Juvi
Run of the mill ideas on self-publishing.
—dilly
Great resource.
—yue135