كتاب رائع جدا جدا 1-يجب يكون هناك فلسفه لديك وانت تبيع المنتج الذى يحل مشكله لدى المستخدم 2-موسس الشركه على ان يربط بين رويته للمنتج وبين ردود الافعال التى تنتج عن المستخدمين حتى ينتج حلولا اخرى للمنتج 3-فى الشركات يجب ان تبتع الاحصائيات وليس الكلام العايم 4- عندما تنزل الى السوق تحسسه جيدا قبل النزول حتى تستطيع الحصول على حصه جيده به First the title of the book is very misleading. It should have been "The Entrepreneur's guide to STEP 1 of customer development. Yes, that is right; it covers just one - fourth of the process and NOT the entire 4 steps. Second, it is poor at even setting out a guide to entrepreneurs on the basis of Customer development/Lean start up methodologies. There are far better books for that such as Running Lean by Ash Maurya. Don't waste your money or time as I did. Skip this book.
I co-authored this with Brant Cooper so I am a bit biased, but very proud of this book.
—heathermcc
Motivating. Can't wait to start my own business
—money
Great resource. It's a "lean" book!!!
—jloveyslas
Recommended by Ash Maurya
—jennifer09