100 Things Every Designer Needs To Know About People (2011) - Plot & Excerpts
I love pop psychology, who doesn't?, and I also liked this book--100 Things Every Designer Needs to Know About People. But like little 5-sentence blurbs that summarize psychology studies, you sometimes want to dig deeper and examine why people relate to machines in the way they do, and what the study really said: did it involve 5 people? was it qualitative? how long ago was it completed? Weinschenk attempts to make the link between cognitive psychology studies and web design and makes a valiant effort. This is the type of thing that might be good to keep on your desk, better to remind you that yes, people are terrible at remembering large amounts of data; and yes, people are competitive; and yes, people the text to be formed in pretty columns, even if it makes them read the text much more slowly. Stuff like that. This is very readable, especially in tandem with other design books. Good book with lots of interesting facts. I specially like the "Takeaways" box at the end of each one of the 100 Things. In these boxes the author gives advices on how to use what she said on that topic but relating it to the web design area. (Which is great, so you don't have that feeling: "yeah... this is great and all, but how does it relate to me doing websites and making people like them?")All-in-all I recommend reading it, even if it's only to impress at dinner conversation using the interesting facts learned from it's pages.
What do You think about 100 Things Every Designer Needs To Know About People (2011)?
Fin og let gennemgang af en masse kognitiv forskning, som man kan relatere til (især) webdesign.
—Kristen
These are all things we know but in a good compact concept, it is like a reminder.
—Joe
Really enjoying this book. Clear explanations in manageable chunks.
—marissa
A must read for anyone who makes things for other people.
—Vickigrade
Easy to read and straight to the point.
—peaceandlove
