Wasting Time On The Internet (2016) - Plot & Excerpts
One ad opens by showing various nighttime locations in New York City with lots of screens—places like Times Square and sports bars. At the same time the denizens of those locations are all glued to their mobile devices. It’s a hyperconnected, super-distracted world; everyone is furiously multitasking, keeping one eye on their device and the other on the huge public screens. Suddenly, without warning, the screens glitch and go black. In the silent darkness, the camera pans across legions of bewildered and frightened faces that look up from their devices hoping for some explanation. Then, in another instant, the screens blink and flash back to life. The camera pans across the crowd, visibly relieved. Their smiling faces are now glued to the reactivated screens, which display clips from films like The Matrix, with Morpheus saying, “After this, there is no turning back.” A user picks up his smartphone to find Mr. Spock proclaiming, “History is replete with turning points.” A woman swipes a giant touch screen that displays a jubilant fist-pumping A-Rod, as a voice-over screams, “When fantasy becomes reality!”
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