I've read many of Seth Godin's books, and I read his blog every day, so I'm definitely a fan. While his writing is often a little ADHD, his insights are often right on the mark. Even when he wanders with some odd insights, his frequently subversive view of the world will help keep you alert. Linc...
Oh, Sethy Seth. This is interesting and all, but I never will enjoy his writing style. As a marketing person who is pinned to marketing to The Normal, where The Normal are already a self-selected subset of Weird (and we KNOW that we SO RARELY break into the real Normal or Other Weirds), reading t...
I was so excited when I first began this book! I was writing down quotes as I listened to the audiobook (read by the author), energized by his super cool ideas about how we are in a post-industrial economy -- a connection economy. This all makes great sense to me. What doesn't make sense is Go...
Český název této knihy slibuje a naznačuje o trochu víc, než je tato pidi kniha schopná nabídnout. Povím vám pointu, snad to nebude vadit - skoro na 100 stranách je rozepsáno, že máte svoje nápady realizovat. Není řečeno jak, jediná rada Setha Godina je, že máte potlačit strach z neúspěchu a jedn...
I enjoyed this audiobook, as read by the author, a great deal. While technically a book about business and marketing, and has many valuable thoughts to share on those subjects, it's just as much an interesting cultural commentary on the way normalcy is becoming a less meaningful concept as societ...
![Siamo Tutti Strambi: [La Nuova Era Del Marketing Su Misura] (2011) by Seth Godin](/i/cover.jpg)
Daedelus and his son Icarus were imprisoned in a tower. Daedelus, great artist that he was, made wings for him and his son, Icarus, and with these they would make their escape. Daedelus famously warned Icarus about flying too close to the sun, lest the heat melt the wax that held his wings togeth...
This is a very good book that challenged me to take risk and start something. So often we have great ideas or thoughts and we just don't act on them. Consequently, many great ideas are never realized and the world is not improved through their existence. So the purpose of this book is to chall...
84 pages of someone shouting at you to get up off your backside and go out and do stuff. Relentlessly positive and undoubtedly good advice but for me other books have a better grasp of detail in how to improve yourself. Good advice, but given offputtingly. Save yourself time and spend a few minut...
Reading this, I found myself alternating between agreeing with a significant amount of what Godin had to say and wanting to defend my career as an educator. Yes, the system needs changing. Yes, we are sending very few thoughtful adults out into the world. On the other hand, I, as a teacher, am be...
Poke the box was great. This is just a collection of stories of people who wrote in to say they poked the box. I guess it's nice people are poking the box, but some were pretty out there. Would really like to get both the higher brain function activator people together, along with the guy who "re...
I don't think I've ever read a Seth Godin book (or blog) that I didn't like but Graceful was particularly inspiring for me. Not only was it a great 'commuting read', this short e-book (30 pages) managed to eloquently articulate the true value of being graceful - in work and in life.For those that...
I want to say I actually liked it. I like much of what Seth has offered, and this was in many ways consistant with the best he tends to give. Many of the ideas were fanciful enough, the premise (an ABC repurposed), various lines ('L' is for LMNO, which used to be one letter...") and concepts - it...
A very light but significant read. Finished it in one sitting because the idea was very simple, yet underutilized, and the book is only 160 pages long. I'm gradually becoming a fan of Seth Godin ever since I finished the marvelous All Marketers are Liars. As an online entrepreneur, I find his wo...
I read them and I shake my head in agreement (most of the time). Sometimes I wonder what I was thinking at the time. But yes, I wrote them, every word, over the course of the last five or six years. I’ve collected them in this handy set not because you can read them more easily during takeoff or ...
As obvious as this may seem, most marketers don’t get it. For example, Butterball has invented a new use for turkey (and its brand) and has introduced fast-baking pot pies, now in your grocer’s freezer. The problem is that the audience for this very retro food isn’t necessarily in the market for ...