Never in his life would Kimmel have suspected that it would have come to this, but Jay Leno seemed to be his new BFF. “You really need to do something about your start time,” Jay would tell Kimmel in a familiar line of helpful advice. “It’s killing you.” Jay had noticed that, despite its officially listed start time of 12:05 a.m., after the half-hour Nightline, Kimmel’s ABC show rarely ever began until 12:06, and sometimes as late as 12:08. Kimmel, who taped the show around seven p.m. in LA and then virtually never saw it on the air (it made him uncomfortable to watch himself), had not noticed how much the start time was sliding. “You need to press them on this,” Jay advised Kimmel. “The start time has to be consistent.” How would Jimmy’s viewers know what time to change channels, or even start their DVRs, if the start time contained that much variation? Kimmel never failed to be impressed with Leno’s thorough knowledge of late-night ratings across the board, and he was not a little flattered that Jay seemed to be including him in his comprehensive evaluation of the time period.
What do You think about The War For Late Night (2010)?